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Our theme:
Fundraising and Advocacy:
Our Call to Action


Wednesday, May 22, 2024
8:30 am - 4:00 pm

 We are now sold out!

Thank you everyone!  

We accept credit cards and checks.

Checks: If mailing a check, after clicking on "tickets", look for the "promo code" box on the top left and enter mailingcheck (one word). Be sure to click on "apply" after that. Then follow the prompts.

Make check payable to: Serving with a Purpose

Mail check to:

Corona Public Library 650 S. Main St Corona CA 92882 Att: Serving

Be sure to mail your check amount according to the fee schedule. If check arrives late and the fee has gone up, you will be charged the higher fee.

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Fundraising and Advocacy: Our Call To Action


Post Covid Lock Down saw many Friends and Foundation organizations struggling to not only get their volunteer base back (who had the institutional knowledge of past fundraisers) but also having difficulty with motivating their boards to the level of enthusiastic and engaging fundraising that they once had.  The reality is that many budgets still have not revived to their 2019 levels. 


Our hope is that you will return back to your libraries with at least one idea that you can implement now and one idea for the future that may take more to time to coordinate.


Fundraising also has an element of advocacy in it as you reach out to your community and promote your organization while asking for financial support. Informing and engaging your community about your mission and success stories is advocacy at its best.

We know that one of the best ways to advocate for your library and get community support is to tell your stories. Facts and figures have a place but it's the storytelling that draws us, that captivates our interest and imprints on our hearts and minds. 

We will explore all this in 2024!


Your registration will include a gourmet continental breakfast, catered sit-down lunch and conference materials.

Please consider supporting this conference by becoming a "Table Sponsor". By doing so, you are displaying that you value libraries and the people who advocate for them. Each year we try to keep registration prices as low as possible and your sponsorship assists us with this priority.  The price of the Table Sponsorship is $800 and includes 8 registrations, special acknowledgement in conference PR, agenda and program, 8 copies of our author’s newest novel, an exclusive afternoon treat and premium table placement in main conference area.  Please look for the special ticket during purchasing.

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Charity Tyler

Originally from Oklahoma City, Charity made Cedar Rapids, Iowa her home after graduating from Coe College.Charity has more than 20 years of experience in nonprofit and community leadership and has helped raise millions of dollars for organizations in her community. She has been Executive Director for the Cedar Rapids Public Library Foundation since 2015. In this role, Charity led the transition from capital campaign to annual giving, advocacy and planned giving. Prior to joining the Library Foundation, Charity was the Director of National Development for the National Czech & Slovak Museum & Library.

Charity is the Immediate Past President and Financial Officer for United for Libraries, the division of the American Library Association (ALA) that supports Trustees, Foundations and Friends of Libraries.


Paul Signorelli, a San Francisco-based writer/trainer-facilitator/presenter/consultant, serves as Library Advocacy Training Project Manager for the California Library Association. As author of "Change the World Using Social Media" (Rowman & Littlefield, 2021), he captured the stories of advocates working in libraries and a variety of other settings, and he continues to work with individuals and organizations to help them hone their collaboration skills to create productive coalitions to produce positive results. He recently led a one-hour “Advocacy Basics” session at the American Library Association’s LibLearnX conference in Baltimore and is scheduled, over the next few months, to facilitate a variety of other similar workshops on advocacy, community, and collaboration for onsite and online conferences.


San Diego native Georgeanne “George” Irvine has devoted her career to raising awareness about animals and wildlife conservation. She is the director of publishing for San Diego Zoo Wildlife Alliance, where she has worked for 46 years, as well as the author of nearly 30 children’s books about wildlife. Her award-winning Hope & Inspiration collection features true stories about individual animals from the San Diego Zoo and San Diego Zoo Safari Park that have overcome challenges in their lives. These hardcover books are illustrated with photographs and include wildlife facts and conservation information. Her newest books, Teaching Tornero: The True Story of a Sloth Superstar and Amazing Omeo: A Baby Koala’s True Story of Survival debuted in 2023.

Prior to publishing, George served in many capacities during her tenure with the Zoo--she worked in public relations and marketing as well as philanthropy. Her duties ranged from being a media spokesperson to escorting celebrities around the Zoo and animals to television shows (such as Johnny Carson’s “Tonight” show) to creating collateral that helped the Zoo raise millions of dollars each year for conservation and new habitats.




(Subject to Change)



Check In

Continental Breakfast




Keynote Speaker:

 Charity Tyler,Fundraising





Paul Signorelli, Advocacy






Breakout Sessions


Author Georgeanne Irvine

followed by Q and A 

and Book Signing


Closing Session


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Holiday Inn Ontario Airport

2155 E. Convention Center Way

Ontario, CA 91764

Conference rate: $139 for 2 executive Queens

Call reservations at 1-888-Holiday and request to make a reservation for Serving With a Purpose. You will then tell reservations the dates needed and the three letter group code which is  SWP.


Ontario Convention Center 

has ample parking available.

Conference attendees receive FREE parking!

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